Martyn Anstey - Business Growth via International Market Expansion / Investment Services
Martyn Anstey's Bio:
What we do?
- Partner to grow your company domestically online and offline
- Partner to expand your company overseas
- JV, license, advisory - Strategic alliances and partnerships
- Global senior business network
- Increase your company valuation and successful exit planning
- Fundraising and Investment Services
- Oil, gas, precious metals, insurance, commodities brokerage
Who we help?
- Business owners US$10m+
- Entrepreneurs with rapid growing company with enterprise value potential
- Angel investors, Private equity, VC
- Oil and gas buyers and sellers
Martyn Anstey is an award-winning Global Entrepreneur, Investor, and Author.
Martyn is responsible for building and globalizing iconic global brands such as Huggies, Kleenex, Financial Times, Citroen, National Geographic, Wall Street Institute & Fox TV.
Martyn has also co-founded and/or grown companies from inception to successful exits responsible for fundraising, corporate structuring, marketing, business development and exit planning. Martyn has lived on 6 continents and travelled to more than 90 countries.
As Managing Director of Wall Street Institute, increased the company valuation and successfully sold it to leading global private equity firm.
As Head of Marketing of APAC for Fox International and National Geographic Channels, Martyn led the strategic marketing for TV and digital media platforms for consumer, cable operators and ad sales.
As Head of Channel Marketing for the Financial Times Group, Martyn brought the FT to the Asia region and was responsible for the global launch of the Financial Times' first Business-to-business brand and Europe's first paid for subscription media website; www.FT.com.
He could recently be found cycling 10 hours a day over mountains, through rivers and across continents as a member of the 3 person Pole2Pole.net expedition team to journey from the North Pole to the South Pole.
Martyn holds a First Class BSC Honors Degree.
Martyn Anstey's Experience:
Managing Director at GoGlobalsFebruary 2010 - Present
We grow companies be expanding them into: i) New geographic markets: Expansion into Asia, Latin America, North America, Middle East and Europe ii) New segments: B2B, B2C, Government, Multiples/Large retailers, Military, etc iii) New sales channels: Online, offline, resellers, alliance partners, multiples, etc Who we work with: Business owners of US$10m+ companies with compelling value proposition / competitive advantage Private equity/ Venture capital firms wishing to increase their portfolio company valuation Accelerators and incubators Government / Export promotional agencies How we work: JV / Partner Licence / acquire rights Advisory What we do: We can do everything on our own, partner with you or act as advisory: * Audit your companies suitability for expansion * Market assessment and feasibility studies * Market entry strategy planning * Trade mission trips * Business development and Government liaison * Strategy execution * Full Go To Market service * Financing Other: o Translation o Trade Show Support o Company set up o Legal / Accounting o Tax planning o Marketing / Advertising Agencies o Staff recruitment o Staff training o Logistics and transportation o Location/office sourcing o Government liaison o Strategic Alliances
Vice President Elite Consulting at Tony Robbins and Chet Holmes Business Breakthroughs InternationalJanuary 2010 - January 2012
With Tony Robbins and Chet Holmes, Strategic business consulting services to business owners to double sales in 12 months. Business strategy audits, education based marketing, sales management, brand development, lead generation, online marketing, digital strategy, data monetization and sales training.
Executive Director and Board Chairman at KidsForTomorrowJanuary 2010 - January 2012
Kids for Tomorrow is dedicated to improving the world, one child at a time. We support education programs that promote the development of knowledge, creativity, community participation,sustainability, and health.
Head of Marketing - Asia Pacific - Fox International, National Geographic Channels and Sky TV at Fox International2007 - 2008
Head of Marketing Asia Pacific (Cable TV, Digital and Mobile) Fox International, National Geographic and Sky: Brands: National Geographic Channel, Nat Geo Adventure, Nat Geo Wild, Nat Geo Music, National Geographic HD, VOD, FoxCrime, FX, BabyTV, Sky News Reporting to MD, led strategic marketing for consumer, affiliate/cable operators and ad sales/revenue marketing across TV and digital media/mobile platforms. Led launch of BabyTV, National Geographic HD and relaunch of FX
Managing Director - Hong Kong at Wall Street InstituteJuly 2006 - March 2007
Responsible to increase company valuation to provide successful exit. Sold company to premier Private Equity firm, Carlyle Group who later sold company to Pearson for US$145m. Led strategic and day-to-day operations for the market leader in English Language Training in Hong Kong with sole P+L responsibility. Managed over 190 staff across 7 locations serving 10,000 students a month. Developed overall business strategy to increase revenues, realign business focus and organisational structure to drive profitable market penetration and new segment expansion. Led major customer marketing rebranding and internal cultural change programme. Worked closely with Global WSI team on NPD, strategy, marketing and business development.
Head of Channel Marketing EMEA and Marketing Asia Pacific at Financial TimesSeptember 1999 - January 2004
Regional Marketing Manager and Head of Channel Marketing, FT Group - Asia Pacific o Launched FT newspaper, FT.com and FTChinese.com into the Asia-Pacific region. o Implemented high-profile award-winning consumer and channel marketing strategy - TV, outdoor (2nd largest ad in World wrapping IFC2), BTL, online, trade and PR. o Achieved significant growth of 41% in circulation and online subscriptions. Head of Channel Marketing, FT Group - Europe, Middle East and Africa o Developed B2B marketing strategy to support ?212m revenues and 160 staff from ad sales, business development, content sales and circulation functions. o Responsible for B2C marketing strategy for education and retail segments (60,000 retail). o Developed Category Management/KAM programme including new B2B database and CRM. Head of Channel Marketing, FT Group - UK o Set up and developed entirely new function and department supporting ?148m revenue. o Recruited and motivated team of 6 and managed 4 external agencies to deliver results. o Relaunched FT newspaper to trade + B2C retail audience changing market perception 21%. o Launched new B2B brand (FT Corporate Solutions) involving global product development and defining commercial strategy driving new client revenues by 29%. Global Senior Product Marketing Manager, FT.com - Global o Launched FT.com subscription services involving NPD, business modeling, marketing, commercial development. Launch revenue targets exceeded by 16%. o Successfully launched first B2B global marketing strategy and campaign. o Led global co-wide project: customer profiling and tracking database development. European Brand and Communications Manager, FTMarketWatch o Launched new pan-European internet brand against immense time pressures. o Led direct marketing campaign winning 'Best Practice' case study award by Royal Mail.
Brand Manager - Huggies Brand Family at Kimberly-Clark1998 - 2002
Acting Brand Manager, Childcare Division o Managed the Huggies 5 brand portfolio increasing profits by 36% to US $8m. Territory Sales Manager - South East England o Responsible for 16% sales increase of Huggies, Kleenex, Andrex, Scottex and Kotex. Assistant Brand Manager / Fast-Track Graduate, Infant Care - UK o Implemented Huggies ?7m relaunch programme, working on all brand management disciplines from market research and NPD to in-store promotional executions. o Increased profits of Huggies Small Pack and Toy Box by 36% and 24% respectively.
Marketing Executive at PSA Peugeot Citro?n1995 - 1996
Product launch of Citroen Saxo and Xsara from market research, brand development, advertising and launch campaign including TV, radio, online, billboards, press, PR, Motorshow events and dealership marketing.
Martyn Anstey commonly mis- spelt Martin Anstey or Marty Ansty at Martyn Anstey commonly mis-spelt Martin Anstey, Marty Anstey, Martin Ansty, Marty AnstyJanuary 1994 - February 1995
Director at WeR1 CapitalJanuary 2008
What we do: Investment strategic planning Fundraising strategy and execution Investor materials development Investor relations Mergers & Acquisitions Investment Opportunities Brokerage services - oil, gas, gold, silver, cooper, iron ore, commodities Who we help: Entrepreneurs / Start ups Business accelerators / incubators Business owners Private investors Angel investors Oil and gas buyers and sellers * Identified gap in Central Eastern Europe Property market and sold to Asian investors. Invited to speak at Asia's largest investor events in Singapore, Hong Kong, China and Malaysia * Identified gap in ATM market deregulation in Australia to sell ATM's to private investors. Sold over $20m in 10 weeks representing over 80% of total company sales. Parent company listed on Stock Exchange. * Co founded intellectual property company from zero to $10m in 9 months which delivers leading edge technologies in water desalination, electrical power grids and solar (phasec) panels. * Raised funds, set up secondary market, developed corporate strategy, structure and marketing and business development strategy. Liaised with Singaporean Government regarding investment, patents, inward investment. * Advisory to US$ 3bn natural resources PLC on listing in Asia. Fundraising, listing advisory, strategic alliances and partnerships. * Oil and gas brokerage services: Crude, D2, JP45, JAI, LNG * Cargo / freight services with over 3000 vessels * Insurance services from Lloyds of London serving air, sea, land transportation and insurance for mining, oil and gas companies.
CEO at Invest ColombiaJanuary 2008
What we do: On-the-ground actionable insight into investing in Colombia, Latin America Investment opportunities in Colombia - real estate, businesses, land, funds, Full service offering including legal, banking, residency, visa's, housing, remittance Who we help: Private investors Angel investors Private equity and venture capital firms
Martyn Anstey's Education:
Harv Eker Peak2010 – 2011Harv Eker Peak Performance 1 yr Executive Program
Tony Robbins2010 – 2011Tony Robbins 1 yr Platinum Partnership Program
Financial Times1999 – 2004Financial Times Executive Management Program
Kimberly Clark1998 – 2002Kimberly Clark Graduate Program
University of Bradford1994 – 1998BSc Hons, Business and Management Studies First Class Honors
Carleton University1995 – 1996BSc Hons,, Business and Management Studies First Class Honors
Martyn Anstey's Interests & Activities:
Martyn Anstey - Travel, photography, personal development, mountain biking, road cycling, adventure sports, dancing, volunteer work, charity work, motor biking, off road driving, rallying, laughing, reading,